Prophets make your fines disappear - or do they?
The Road Traffic Infringement Agency (RTIA) may well have provoked the ire of some cultural and faith based groups, with the release of an advertising campaign that, at face value, seems to mock the practices and beliefs of these organizations.
RTIA, the adjudication and traffic fines collections agency, through this campaign, takes a humorous stab at the widely reported shenanigans of bogus prophets and traditional healers, to drive home the key message of South Africans having to settle their outstanding traffic fines.
In the campaign, ordinary citizens are depicted consulting mediums for supernatural intervention in an attempt to erase their traffic fines – a clear stab at the ‘miracles’ promised by some prophets (of doom).
|
|
Latest News
RTIA partners with Comrades Marathon Association
RTIA is delighted to announce that it has taken up the branding rights of the Comrades Lead Bicycles. The 6 cyclists, branded in customised RTIA cycling kit, will travel the 90.
AARTO Act not a collection agent for e-tolls
The RTIA has noted with concern media reports that are linking AARTO with e-toll fees collection and Point Demerit allocation under the AARTO Act. It should be noted that it was never the intention of government to assign any demerit points to infringement arising from non-compliance with the sign that directs that toll fees must be paid.